eppiq Marketing

Category: Marketing

A collection of past blogs, news, and updates—all the Eppiq thinking in one place.

Till Free Tech Takes Over

In the news this week, grocery giant Sainsbury’s launched the UK’s first till-free supermarket. Yesterday shoppers at a busy London branch could checkout their shopping using a mobile app. All...

Digital Marketing Myths

Enter “digital marketing” into Google and the results tally is over 2 billion. As with many decision making processes it can be difficult knowing what to do for the best....

Killing time or expanding your mind?

The most popular websites in the world are unsurprisingly Google, YouTube and Facebook. In the Digital Marketing world our main focus is to create and manage a slick website, with...

Artificial Intelligence meets Johann Sebastian Bach

Today Google have launched their first ever AI-powered Google Doodle. When you click on the Google Doodle on the Google homepage you are invited to an interactive experience celebrating the...

Emojis as Evidence

The humble Emoji – originating in Japan, Emojis became more commonplace in 2010. However, like most technology and social trends, Emojis are not without controversy.   Evolution of the Emoji...

How to Use the Hashtag

The simple hashtag is used 125 million times a day on the social media platform Twitter, it was entered into the Oxford English Dictionary in 2014 and is believed to...

Mobile Apps to Market Your Business

The definition of a mobile application is a software, designed to run on a mobile device such as a smartphone or tablet. Mobile applications frequently serve to provide users with...

Clear Digital Data is a Priority

Streaming giants Netflix have always been notoriously private regarding viewing figures and data gathered. However, they broke silence to shout about record numbers surrounding their newest film; Bird Box....

Merry Christmas From Us All

Back in the 1900s, futurists predicted an incredible boom in technology that would transform human lives for the better. Alexander Graham Bell gave a speech in 1917 claiming that in...

Where Would We Be Without the Web?

The internet is a constant in most people’s lives. Day to day connectivity has become the norm for everything from listening to music to booking a table for diner, watching...