Category: Marketing
A collection of past blogs, news, and updates—all the Eppiq thinking in one place.
As another year ends we reflect on the past and look to the Digital Marketing future. 12 months ago we were planning for 2017, we predicted more data, more social...
Tweeting isn’t easy! Twitter and social media marketing isn’t a walk in the park like some might think and it’s getting harder every day. There are over 300 million monthly...
Google dominates the organic search on the web. Let's be honest it pretty much controls the internet! How can you keep your website on Google's good side?...
Halloween is upon us, a time when being afraid is par for the course! Spiders, heights, clowns, all legitimate fears, but have you ever considered a fear of Digital Marketing?...
In the hectic world today, people want to make things as simple as possible, wherever possible. Marketers need to note this psychological desire for simplicity and use it to their...
Too much content can overwhelm the audience. Companies once believed the more they published the greater their brand, everyone would be talking about said business and the digital world would...
60 years ago the average consumer would see hundreds of adverts a day. In newspapers, on television, on billboards, cereal packets, leaflets, shop windows, magazines. Today consumers still see hundreds...
As a business owner, or Marketing Manager, a constant flow of genuine leads is the main goal. Marketing Automation offers a way to actually achieve this. What is Marketing Automation?...
What is said about you or your business online can make or break your success. Use social media as part of your digital marketing strategy to improve your digital reputation....
Latest stats show digital is taking over Uk ad spending increased by 3.7% in 2016 to £21.37 billion. Digital ad spend was hugely responsible for this increase, while traditional...