Marketing for YouTube
We know that personalization is the key for most good Digital Marketing strategies with consumers preferring ads tailored to their needs, or online marketing relevant to their lifestyle. YouTube reported [...]
How to Use the Hashtag
The simple hashtag is used 125 million times a day on the social media platform Twitter, it was entered into the Oxford English Dictionary in 2014 and is believed to [...]
Brand Experience and Influencer Marketing
Influencer Marketing is "a form of marketing in which focus is placed on influential people rather than the target market as a whole." (Source definition: Wikipedia) Not a new concept; [...]
Audience of 2 Billion on Facebook
There are more than 2 billion Facebook users. The figures speak for themselves, Facebook is a platform that not only allows you to reach a huge audience, it allows you to reach specific audiences.
Sixty seconds in the Digital World
60 seconds will pass in a flash, but have you ever thought about what happens in the Digital world of Social Media in 60 seconds? 500 hours of video is [...]
Getting in a Twist with Twitter?
Tweeting isn't easy! Twitter and social media marketing isn't a walk in the park like some might think and it's getting harder every day. There are over 300 million monthly [...]